Bar Magazine | Developing Premium Bar Excellence

Whitley Neill, the UK’s number one premium gin brand has been voted the UK’s most loved gin brand on Sevanta Brandvue’s recently released survey for 2024. For the fourth year in a row, Whitley Neill reigns supreme ahead of other long established gin brands such as Bombay Sapphire and Gordon’s. 

Covering alcoholic and non-alcoholic drinks Sevanta Brandvue measures the feelings and behaviours of 1m consumers towards over 2,500 brands each year. The popularity of this much loved and award-winning gin proves that consumers are driven by emotional connections and affinity.

To celebrate this win as the UK’s Most Loved gin brand, Whitley Neill is launching a London Underground advertising campaign and also a national radio advertising campaign, commencing in mid November.

With 8 generations of gin distilling expertise, Whitley Neill dates back to 1762. The home of Whitley Neill Gin is  at the multi-award-winning City of London Distillery, the first, and still the only, gin distillery in The City of London in 200 years.

Some interesting facts about Whitley Neill: 

– Whitley Neill Gin is the UK’s #1 premium gin (Nielsen IQ data to 07.09.24)

– Whitley Neill Distiller’s Cut is the fastest growing Premium London Dry in the UK (Nielsen IQ data to 07.09.24)

– Within the UK off trade, 1 in every 2 premium flavoured gins purchased is Whitley Neill (Nielsen IQ data to 07.09.24)

– Whitley Neill Gin is the biggest international premium flavoured gin brand with 10% value share of the global market (IWSR 2023)

Whitley Neill Distiller’s Cut recent award wins  

-San Francisco World Spirits Competition 2022 – Gold

– ISC 2022 – Gold

– The Spirits Business Global Gin Masters 2022 – Gold

– San Francisco World Spirits Competition 2023 – Double Gold

– The Spirits Business Global Gin Masters 2023 – Gold

– The Spirits Business Global Gin Masters 2024 – Gold

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